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SOFT TOYS - BETTER WORLD

We welcome the new brand of soft toys BON TON TOYS!

Bon Ton Toys is an internationally renowned supplier of high-quality soft toys and we believe that when it comes to our children, only the best is good enough.Which is exactly why our plush collections meet the highest quality, safety and regulatory standards.

Contribute to change

``Because you don't need superpowers to make a difference``

Together with our sustainable partners, we create plush collections that are fun to play with, great to give, and above all, provide a positive contribution to our world. Sustainability is at the core of the Bon Ton Toys’ business ethic and working philosophy. Core values include reducing waste, producing in the most eco-friendly way and working according to the highest ethical standards in the plush industry.

COLLECTIONS

Our portfolio consists of 4 brands :

WWF PLUSH

The most eco-friendly plush brand in the world.

MIFFY

Inspired by the famous rabbit, designed by Dutch Artist Dick Bruna, we have created 7 highly popular Miffy collections thus far.

PICCA LOULOU

A plush toy & decoration collection filled with imagination, stories and a touch of magic. All sustainable and handcrafted and the absolute perfect gift.

CUB CLUB COLLECTION

An adventurous and bright collection specifically created for babies and toddlers.

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